top of page

Insight of the Day: Lattenomics, state of the nation from the eyes of a coffee cup

Costa Coffee's "Lattenomics" report reveals key trends in the UK's coffee consumption, emphasizing the increased presence of coffee shops and the shift towards customisation and convenience. Highlights include a 15% rise in Drive-Thru outlets, a significant preference for digital customisation, and the growing popularity of oat milk and flavour syrups. The report also notes a surge in on-the-go coffee consumption due to hybrid working patterns, and an increased role for coffee shops in the evening economy, particularly among younger consumers.

  1. Coffee as a Cultural Catalyst:

  1. On-the-Go Consumption and Convenience:

  • The rise in hybrid and remote working has led to exponential growth in on-the-go coffee consumption.

  • Drive-Thru outlets have increased by 15.1% over the last 12 months, with Costa Coffee operating 43% of these outlets.

  • Costa Coffee Express machines, available across the country, offer an authentic coffee shop experience at the touch of a button.

  • The ready-to-drink (RTD) market is also growing, particularly among time-strapped consumers. Sales data shows that 20% of under-35s buy RTDs

  1. Balancing Quality and Convenience:

In summary, coffee shops continue to adapt to changing consumer preferences, offering both convenience and quality. Whether it’s a quick drive-thru stop or enjoying a coffee in a sociable setting, Costa Coffee aims to meet the diverse needs of its customers.

0 views0 comments


bottom of page