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Consumer & Business Trends
You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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Beverages: Craft Losses Outpace Total Beer, Dragged by Accelerating Grocery Channel Declines
Why is this Topic Trending: Accelerating Declines : The craft beer segment is experiencing an acceleration in both dollar sales and...
InsightTrendsWorld
May 89 min read
Beverages: Why Busch Light is winning the bargain beer game
Why It Is Trending: Economic Factors : The current economic climate has led consumers to seek affordable options, making budget-friendly...
InsightTrendsWorld
May 58 min read
Beverages: How Irish-made ginger beer has become a booming trend
Why it is the topic trending: Emergence of a New Craft Drink Category: Irish-made ginger beer is highlighted as a burgeoning trend in...
InsightTrendsWorld
Apr 299 min read
Beverages: Survival is priority for many independent brewers
Why it is the topic trending: Contradictory Picture of Growth vs. Struggle: The article presents a seemingly paradoxical situation where...
InsightTrendsWorld
Apr 2910 min read
Beverages: Indian Gen Z Beverage Campaigns
Why it is the topic trending: Targeting Gen Z: Brands are increasingly focusing their marketing efforts on reaching and engaging...
InsightTrendsWorld
Apr 248 min read
Beverages: Why German beer is disappearing
Why it is the topic trending: Decline of a Brewing Icon: Germany, historically renowned for its beer, is facing a decline in its global...
InsightTrendsWorld
Apr 2411 min read
Beverages: Independent beer appeals more to younger consumers
Why Is This Topic Trending? Youth-Centric Appeal: The Indie Beer campaign has resonated strongly with younger beer drinkers, particularly...
InsightTrendsWorld
Apr 1411 min read
Beverages: Miller High Life Selling Vinyl Record Filled With Beer; Here's What Happens When You Play It
Why it is the topic trending: Unique and Novel Product: A beer-infused vinyl record is a highly unusual and attention-grabbing product,...
InsightTrendsWorld
Apr 127 min read
Beverages: Gen Z not the main 0% beer target: Heineken
Why It Is the Topic Trending Shift in Target Audience : Heineken 's focus on existing beer drinkers rather than solely targeting Gen Z...
InsightTrendsWorld
Apr 117 min read
Beverages: Heineken introduces on-premise ‘dating apps’ in Brazil and Italy
Why it is the topic trending: Innovative Marketing Approach: The concept of a "dating app" for bars is novel and generates curiosity....
InsightTrendsWorld
Apr 38 min read
Beverages: Why stout is back in fashion: trends in beer and cider 2025
Why Stout Is Trending Gen Z 's Exploration : Younger consumers are actively seeking out complex and flavorful beers, discovering the...
InsightTrendsWorld
Apr 14 min read
Beverages: Fruit-led beers become the UK’s fastest-growing beer trend
Why it is the topic trending: Emerging Trend in the Beer Market: Fruit-led beers are experiencing rapid growth in popularity, signifying...
InsightTrendsWorld
Mar 207 min read
Insight of the Day: Younger drinkers favour fruit-flavoured beer over bitter
Why is This Topic Trending? The demand for fruit-flavored beer has surged by 250% in a year , driven by Gen Z's preference for lighter,...
InsightTrendsWorld
Mar 165 min read
Insight of the Day: Why Bombay Sapphire is using DJ sets and office happy hours to push gin
Why It Is Trending Bombay Sapphire’s latest “Tastes Like It’s Friday” campaign has drawn significant attention by cleverly blending pop...
InsightTrendsWorld
Mar 77 min read
Insight of the Day: The future’s bright for beer, says AB InBev, thanks to power brands and premiumization
Why? Key Aspects of Elevated Beer Experiences: Enhanced Sensory Enjoyment: Taste and Quality: Premium beers are crafted with...
InsightTrendsWorld
Feb 2811 min read
Insight of the Day: Navigating the U.S. on-premise consumer in 2025: Key insights for craft brewers
Why is this topic trending? The US on-premise beverage market, particularly for craft brewers, is trending due to: Dynamic Hospitality...
InsightTrendsWorld
Feb 287 min read
Insight of the Day: Turning to the dark side: the surprising rise of stout
Why it is the topic trending: Stout's Unexpected Popularity Surge: The article is trending because it discusses the surprising and...
InsightTrendsWorld
Feb 1912 min read
Innovation of the Day: Video Game-Branded Root Beers
Why Is This Topic Trending? Sprecher Brewing Company has partnered with Ubisoft to launch a limited-edition root beer celebrating the...
InsightTrendsWorld
Feb 145 min read
Innovation of the Day: Musical Beer Campaigns
Why It’s Trending Desperados is riding the wave of Latin music’s explosive popularity by launching a vibrant campaign that infuses its...
InsightTrendsWorld
Feb 146 min read
Insight of the Day: Beer and food matching to inspire chefs and diners
Why it is Trending: This event highlights several converging trends: the growing interest in beer and food pairings, the popularity of...
InsightTrendsWorld
Feb 124 min read
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