Why it is the topic trending: Counterintuitive Findings:  The study reveals a surprising and potentially concerning outcome: calorie...

Why Is This Topic Trending: Rising Food Inflation : With 90% of U.S. adults agreeing that healthy food has become more expensive in...

Why is the topic trending?   Persistent Consumer Skepticism:  Despite the potential benefits of frozen foods (reduced waste,...

Why is the topic trending?   Growing Awareness of UPFs:  The article highlights the increasing attention being paid to the potential...

Why it is the topic trending: Significant Health Implications:  The study reveals a direct link between higher consumption of...

Why is This Topic Trending? Changing Consumer Behaviors : The report reflects significant shifts in how Americans approach food and...

Why it is the topic trending: Increased Health Awareness:  There's a growing focus among Americans on health and wellness, with protein...

Why is the topic trending? Evolution of Non-Dairy Milk:  The article discusses the shift from soy and almond milk as novelties to the...

Why is the topic trending? Debate on Ultra-Processed Foods (UPFs): There is significant ongoing discussion and concern among consumers...

Why it is the topic trending: Significant Percentage of Young Adults Following Gluten-Free Diets:  The statistic that 11% of American...

Based on the study, Millennials and Gen Z are the biggest organic shoppers primarily because of their strong focus on personal health and...

Why is this topic trending? Surprise Meat Consumption Growth:  Reports suggest a surprising resurgence in meat consumption, particularly...

Why It Is the Topic Trending The topic is trending due to the growing consumer focus on  health, wellness, and personalized nutrition ,...

Why it is Trending:  Food choices are fundamental to both individual well-being and the sustainability of the food system. This report...

Why it is the topic trending: As meat prices rise and health trends continue to shape consumer behavior, understanding what motivates...

Overview New research from the Monell Chemical Senses Center reveals that specific neurons in the hippocampus encode memories of sugar...

Detailed Findings Social Media Dominance:  Platforms like TikTok and Instagram are key drivers of viral food trends. In-Person Events...

Detailed Findings: A review of 25 studies across several countries found that calorie labeling on menus and food packaging leads to a...

Detailed Findings Dietary Preferences: Dominance of Meat-Heavy Diets:  Despite growing popularity of flexitarian, vegetarian, and vegan...

Detailed Findings Top Priorities:  Price (80%) and taste (80%+) remain the dominant decision drivers for food purchases. Gen Z...