Findings: Loneliness  is a growing crisis, especially among younger generations, with over one in five adults  feeling lonely globally....

Findings: Astrid , a Czech skincare brand, has launched Sleepover Weekend  from 7-10 November 2024  to encourage customers to reconnect...

Findings: Gen Z  frequently uses location-sharing  features on social media, such as Snapchat’s Snap Map , to share real-time updates...

Gen Z is experiencing an intensifying loneliness epidemic, with headlines consistently identifying them as the loneliest generation. This...

Summary: Gen Z is embracing Friendsgiving even more enthusiastically than Millennials, thanks to their strong love for hosting intimate...

Summary of Findings Subculture Influence : Subcultures play a major role in shaping the passions, preferences, and behaviors of Gen Z and...

Findings: Gaming is integral to daily life  for young people aged 16-24, with 91% playing mobile, console, or PC games. Over half (53%)...

Findings: Collaborative Playlists : Gen-Z accounts for 52% of all collaborative playlists and 60% of all "Blend" playlists shared on...

Findings: Dining In Gains Popularity : In 2024, 55% of consumers prefer dining at restaurants compared to 43% in 2023, reflecting a shift...

Findings: A survey of 2,000 dog owners in serious relationships found that 80% felt an instant connection  with their dog, compared to...

Findings : The global eSIM market  is expected to grow from $4.7 billion in 2023  to $16.3 billion by 2027 , driven by increased demand...

Findings: The report, POV: Gen Z Is Hosting , reveals that Gen Z  is redefining social life by hosting at-home gatherings  more...

Findings: In response to online dating fatigue, people in Spain are turning to unconventional methods, like shopping at supermarkets...

Findings : Beavertown Brewery launched the "Is This Seat Taken?" campaign, placing specially designed bar stools in nine UK pubs to...

Findings: There is a growing perception that young people today are more isolated. Gen Z is experiencing loneliness and a lack of...

Findings : Cuervo’s Devil’s Reserve  is a new tequila that combines a “devilishly sweet heat” with a lower ABV (30%), appealing to...

Findings: Gen Z (ages 8-18) enjoys a mix of comfort and adventurous foods, with 71% excited to try new flavors and 91% loving their go-to...

Findings: Many users are abandoning traditional social media platforms like Twitter/X and shifting towards niche hobby apps, such as...

Findings: In Spain, single people are trying an unconventional method for finding romance by placing an upside-down pineapple in their...

Findings: The German On-Premise sector experienced a slight increase in consumer outings for drinks in May 2024, with a 3% rise in...