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Consumer & Business Insights
You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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Insight of the Day: Understand Shrinkflation and Effective Marketing Strategies for your Brand
Findings: Rise in Shrinkflation: Â Shrinkflation, where product sizes decrease while prices remain the same or increase, is becoming more...
InsightTrendsWorld
Aug 29, 20242 min read
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Insight of the Day: Food Recalls Reveal The True Cost Of Trust For Consumers And Society
Findings: Food Recalls and Declining Trust: Â Recent food recalls have decreased consumer confidence in food safety. Impact on...
InsightTrendsWorld
Aug 21, 20242 min read
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Insight of the Day: Families trust brands more that advertise on kids content
Summary: Findings: US parents consider brands advertising on kids/family content more trustworthy. Families are increasingly consuming...
InsightTrendsWorld
Aug 16, 20242 min read
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Insight of the Day: How wine medals can help boost sales
Summary: The article discusses how wine medals can be leveraged to boost sales in the competitive New Zealand wine market. It explains...
InsightTrendsWorld
Aug 3, 20242 min read
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Insight of the Day: Six things generation alpha consumers want
Findings: Generation Alpha, born between 2010 and 2024, is the first generation entirely born in the 21st century. They are growing up in...
InsightTrendsWorld
Jul 4, 20242 min read
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Insight of the Day: Consumers Are Tired of Merchant Surcharges and Tipflation
Findings: Merchant steering, where retailers offer discounts for using specific payment methods, is not as common as expected. Consumers...
InsightTrendsWorld
Jun 27, 20241 min read
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Insight of the Day: Pseudoscience In Skincare Is Turning To Be The Future Of Beauty
The beauty industry often uses scientific jargon and claims to sell products, a practice known as science-washing. However, these claims...
InsightTrendsWorld
Jun 21, 20241 min read
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Insight of the Day: Why consumers are furious with telecom operators
Telecom Consumer Frustration:Â Summary & Implications for Brands Findings: Significant trust deficit:Â A survey by Accenture reveals a lack...
InsightTrendsWorld
Jun 11, 20241 min read
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Insight of the Day: Extra costs are the No. 1 reason consumers abandon online carts
High Extra Costs Drive Online Cart Abandonment in the US Key Stat: Almost half (48%) of US adults abandoned their online shopping carts...
InsightTrendsWorld
Jun 7, 20241 min read
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Insight of the Day: Shoppers Have Lost Faith In Influencers. Are Experts The Answer?
Findings: Consumer skepticism towards influencer marketing is on the rise due to perceived inauthenticity. The Desire Company offers a...
InsightTrendsWorld
Jun 7, 20242 min read
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Insight of the Day: Luxury Brand Reputations Fall, Just When Strong Reputations Matter Most
Findings: Luxury brands' reputations are declining, even as overall brand reputations improve. This decline comes at a challenging time...
InsightTrendsWorld
Jun 7, 20242 min read
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Insight of the Day: Less than half of consumers trust food manufacturers
Key Statistics Trust Level: Less than half (46%) of European consumers trust food manufacturers, down from 48% in 2021​ Sustainability...
InsightTrendsWorld
May 22, 20242 min read
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Insight of the Day: Trust in food industry declining
The article discusses the growing concern among consumers regarding the transparency of food contents, leading to a decline in trust...
InsightTrendsWorld
May 20, 20241 min read
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Insight of the Day: Brands’ Social Presence Increasingly Impacts Trust, Consumers Say
The impact of a brand's social media presence on consumer trust is increasingly significant, with a majority of social media users...
InsightTrendsWorld
May 1, 20241 min read
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Insight of the Day: Just 5% of consumers highly trust tech companies
A recent study found that only 5% of consumers highly trust tech companies. This lack of trust may be due to concerns surrounding data...
InsightTrendsWorld
Mar 14, 20241 min read
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Insight of the Day: McDonald’s on the insight that shifted its approach to trust
According to Marketing Week, McDonald's has shifted its approach to consumer trust in recent years. The fast food giant has recognized...
InsightTrendsWorld
Mar 13, 20241 min read
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Insight of the Day: Consumer distrust of car dealerships not always based on experience
A recent survey conducted by a leading automotive industry research firm has revealed that consumer distrust of car dealerships is not...
InsightTrendsWorld
Mar 13, 20241 min read
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Insight of the Day: How consumer trust affects the bottom line: PwC analysis
Consumer trust can have a significant impact on a company's bottom line. Trust is a key factor in forming strong relationships with...
InsightTrendsWorld
Mar 13, 20241 min read
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