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Consumer & Business Insights
You arrived in the realm of Insights and Trends. InsightTrendsWorld mission is to deliver ideas for your business, to boldly go together where no one has gone in the land of information. You will find daily updates on new surveys,studies,research, insights and trends around the world.
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InsightTrendsWorld
Aug 12, 20242 min read
Insight of the Day: Foamy flavours: Beer cocktails hop into the happy hour spotlight
Summary: The article discusses the rising popularity of beer cocktails, driven by consumer demand for innovative low-ABV options and a...
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InsightTrendsWorld
Aug 9, 20242 min read
Insight of the Day: Why Brazil’s beer scene focuses on sessionability
Key points: Sessionability is key:  The hot climate in Brazil makes refreshing, easy-to-drink beers (lagers) popular. Social gatherings:...
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InsightTrendsWorld
Aug 1, 20242 min read
Insight of the Day: The ‘sober curious’ movement sees the rise of non-alcoholic beer
Findings: Non-alcoholic beer is gaining popularity globally, with a projected growth of over a third by 2026. This trend is driven by...
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InsightTrendsWorld
Aug 1, 20242 min read
Insight of the Day: Older beer drinkers prefer mid-strength brews
Findings: 37% of drinkers over 25 prefer mid-strength beer (2%-3% ABV) over stronger options. 18-24 year-olds are the only age group that...
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InsightTrendsWorld
Jul 25, 20242 min read
Insight of the Day: Zero-alcohol beverages appeal to teens and could encourage alcohol use, Australian study finds
Key Findings: New research suggests that zero-alcohol beverages may condition teenagers into a harmful drinking culture. The study...
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InsightTrendsWorld
Jul 23, 20242 min read
Insight of the Day: What are the factors behind wine’s ongoing volume decline?
Findings:  The global wine market is experiencing a structural decline due to decreased consumption. Key markets, including...
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InsightTrendsWorld
Jul 23, 20242 min read
Insight of the Day: What is the outlook for non-alcoholic beer?
Findings:  The non-alcoholic beer market is experiencing significant growth, driven by health trends, innovative product offerings, and...
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InsightTrendsWorld
Jun 27, 20241 min read
Insight of the Day: Shift in French wine trends: preference for white and rosé over red wine
Findings: White and rosé wines have surpassed red wine in sales in France, marking a historic reversal in a traditionally red...
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InsightTrendsWorld
Jun 25, 20241 min read
Insight of the Day: Why craft brands are warming up to decaffeinated coffee
Findings: Decaffeinated coffee is gaining popularity as consumers become more health-conscious. A recent milestone was the first time a...
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InsightTrendsWorld
Jun 23, 20241 min read
Insight of the Day: Sober Curious Trend Gets ‘Sexy’ for Summer As Brands and Restaurants Work to Unify Drinking Cultures
Summary: Findings: The "sober curious" movement is gaining momentum in the hospitality industry. Restaurants and bars are offering more...
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InsightTrendsWorld
Jun 19, 20242 min read
Insight of the Day: The UK on-trade is still failing to grasp the low-and-no opportunity
Findings: UK consumers are drinking significantly less alcohol than before, with moderation being the main driver. 1 in 3 visits to...
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InsightTrendsWorld
Jun 7, 20242 min read
Insight of the Day: Alcohol trends and the rise of zebra striping
Findings: Rise of Moderation:Â A quarter of UK drinkers practice "zebra striping," alternating between alcoholic and non-alcoholic drinks...
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InsightTrendsWorld
Jun 1, 20241 min read
Insight of the Day: Why replacing alcohol with weed is a growing trend in the US
Findings: Daily marijuana use among Americans has surpassed daily alcohol use for the first time. This trend is driven by individuals...
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InsightTrendsWorld
Jun 1, 20242 min read
Insight of the Day: Surprise Survey Results on America's New Alcohol Habits
Findings: Health and wellness concerns are driving many consumers to rethink their drinking habits, particularly among younger...
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InsightTrendsWorld
Jun 1, 20242 min read
Insight of the Day: Tapping Out: 2024 is Mocktail Time for Gen Z
Findings: Gen Z is consuming 20% less alcohol on average compared to millennials. This trend is not limited to the U.S., with other...
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InsightTrendsWorld
May 28, 20241 min read
Insight of the Day: Adults Under 35 Are Behind a 'Marked Decline' in Wine Consumption
A 2019 report by Wine Intelligence reveals a significant decline in wine consumption in the US, primarily driven by adults under 35. This...
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InsightTrendsWorld
May 20, 20241 min read
Insight of the Day: Brits much prefer cups of tea over alcohol, sobering study finds
The article highlights a shift in British beverage preferences, with tea being favored over alcohol by a majority of respondents. Key...
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InsightTrendsWorld
May 17, 20241 min read
Insight of the Day: Number of Italians regularly drinking wine declines
The number of Italians who drink wine daily has decreased by 400,000 between 2022 and 2023. However, the total number of wine drinkers in...
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InsightTrendsWorld
May 14, 20241 min read
Insight of the Day: The rise of the alcohol-free spritz
The article highlights the growing trend of alcohol-free spritzes in the UK market, driven by Increasing consumer preference: 72% of UK...
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InsightTrendsWorld
May 13, 20241 min read
Insight of the Day: The Broken Promise of Nonalcoholic Wine
The War on Wine: A Critique of Non-Alcoholic Wine Key Arguments: Non-Alcoholic Wine is an Oxymoron:Â The author argues that non-alcoholic...
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