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Insight of the Day: Six Factors for Success in C-Store Foodservice


  • The c-store landscape is changing, and consumer expectations for foodservice are evolving.

  • Modern consumers seek healthier, freshly prepared, and customizable food options.

  • Technology plays a crucial role in enhancing the customer experience.

  • Community engagement and consistent quality are essential for building customer loyalty.

  • Balancing revenue growth with cost management is critical for profitability.

Key Takeaway:

C-store foodservice success depends on adapting to modern consumer preferences, embracing a restaurant-like approach to quality and service, and balancing growth with profitability.


The c-store industry is shifting towards a more sophisticated foodservice model, with an emphasis on fresh, healthy, and customizable options, as well as technological integration and community engagement.


  • To thrive in the evolving c-store landscape, operators must prioritize food quality, consistency, and customer service.

  • Embracing technology for ordering and payment can enhance the customer experience and streamline operations.

  • Engaging with the community and building relationships with customers are essential for long-term success.

  • Balancing revenue growth with cost management requires careful planning and strategic promotions.

Implications for Brands:

  • C-store operators:

  • Invest in high-quality, fresh ingredients and diverse menu options.

  • Focus on staff training to ensure consistent food quality and exceptional customer service.

  • Implement technology solutions for ordering, payment, and customization.

  • Engage with the local community through events, sponsorships, and partnerships.

  • Develop promotional strategies that balance revenue growth with cost management.

  • Foodservice suppliers:

  • Offer a wider range of healthy, customizable, and globally inspired products.

  • Provide training and support to c-store operators on menu development and food preparation.

  • Partner with technology providers to offer integrated solutions for ordering and payment.

  • Technology providers:

  • Develop user-friendly apps and platforms for c-store foodservice ordering and customization.

  • Integrate loyalty programs and personalized offers to enhance customer engagement.

  • Provide data analytics to help c-store operators track sales, customer preferences, and operational efficiency.


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